Journalism School

We combine the advantages of a traditional journalism school with those of a hands-on traineeship, providing experience at Europe’s biggest media brands. Here, you get progressive training with the prospect of a permanent position in an inspiring environment.

Tech Program

For us, innovative technology and quality journalism go hand in hand. We train tech talents who drive media innovation and strengthen the future of digital journalism. With us, you will be fully engaged in the work environment at one of the top European media and technology companies.

Upskilling

We make our employees and partner companies future-proof, by offering training programs that leverage innovative technologies, with a strong focus on Generative AI. For those eager to expand their skill sets, we offer an ideal partnership and provide the necessary resources for both personal and professional growth.

Co-Creation

Together with large tech companies, we bring together hard-working individuals into interdisciplinary teams, honing in the knowledge of journalism and tech students. Here, we work on innovative projects at the cross point between journalism and technology.

“We are making independent journalism future-proof. Interdisciplinary work is an important key. For us, technology and journalism belong together. It becomes magical when we combine the best of both worlds and something new emerges from it.”

 Niddal Salah-Eldin
Managing Director

Follow us on Instagram

Als Kriegsreporter wurde @paulronzheimer bekannt. Inzwischen ist er stellvertretender Chefredakteur der BILD und interviewt regelmäßig Politiker wie Wolodymyr Selenskyj und Jitzchak Herzog.
Nebenbei ist er auch noch eines der Gesichter von Axel Springer. Heute war Academy-Alumni Paul Ronzheimer (Team 3) bei uns zu Gast zum Off the Record in der Axel Springer Academy. Vor großer Runde beantwortete er die Fragen von Team 35 und Team 32. Vielen Dank für deine Offenheit und das sehr interessante Gespräch😊 #journalism #paulronzheimer #bild #offtherecord
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🗣️ Welche Art der Kommunikation benutzt ihr am liebsten? An welchem Ort schmeckt das Kaltgetränk besonders gut? 🌴 Der Investigativjournalist und OSINT-Experte Henk van Ess (@henkvaness) hat zusammen mit #Team35 Antworten auf diese Fragen gesucht. ⭐️ #thisorthat #entwederoder #osint #journalismus #axelspringeracademy ...

Projects

Reports of Resistance

The five-part video series shows journalists and activists who have been threatened and imprisoned for their commitment to justice. The team used AI to get better and faster results. The technology was used where it made sense in a journalistic context. 

Mind Stories

The vision behind Mind Stories is to provide a comprehensive insight into the complexity of mental health which at the moment is one of the most popular topics on social media. To deliver our content, we produced smart and informative video content supported by Snapchat’s AR lenses.

Berlin 2033

In the next ten years, Berlin will face significant challenges. However, many exciting developments are also on the horizon.
Will Berlin master these challenges, or will problems arise?
A team of journalists and tech talents from the FreeTech Academy dare to take a detailed look into the future of Berlins climate, art and fashion scene.

it's kosher habibi

We found that Jewish-Muslim friendships are not only possible, but that they exist in a wide variety of age groups and in a wide variety of forms. We met four pairs of friends and asked them what makes their friendship special and whether there is any truth to the prejudices against Jews and Muslims.

Career with apprenticeship

This series is about exciting, special and interesting apprenticeships. Because even without a degree, you can make a career start! Trainees and apprentices who already have both feet on the ground take readers into their everyday lives, show them what they do and tell them what they can do after completing their training.

HEROPEANS

They do everything to save Europe.
Climate change is leading to extreme weather events in Europe with increasing frequency. Storms, floods and heat leave suffering and destruction in their wake. Across Europe, our team met 29 HEROPEANS, people who don’t give up after their personal climate catastrophe.

Words & Weapons

A war is raging in Ukraine – also over the truth. Missiles and tanks are accompanied by lies and propaganda. The word becomes a weapon, or it is banned. This project shows how international media professionals report on the war in Ukraine.

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